Bright! FRONTEO Official Blog

Bright! FRONTEO Official Blog

FRONTEO Communications Saito gives a lecture on the utilization of digital marketing of artificial intelligence! MarkeZine Day 2016 Spring

Product Marketing Department
FRONTEO Communications, a subsidiary of FRONTEO specializing in the digital marketing business, will co-sponsor "Marke Zine Day 3 Spring" to be held on March 3 (Thursday). Saito, the representative of FRONTEO Communications, will be on stage to talk about the use of artificial intelligence in the marketing field with concrete examples. http://event.shoeisha.jp/mzday/20160303 MarkeZine Day is a real event hosted by Japan's largest media "MarkeZine" in the field of digital advertising / marketing.In addition to customer journey, omni-channel, and content marketing, lectures are prepared on a total of four keywords: machine learning / AI.At FRONTEO Communications, which will be the first sponsor of this event, Takumi Saito, the representative, will be on stage under the title of "Examples of marketing utilization of artificial intelligence that should be tackled now."We would like to introduce specific examples and future prospects of customer feedback (VOC) utilization, digital curation (recommendation), and robots.   Name MarkeZine Day 2016 Spring Date and time Thursday, March 2016, 3 3: 9-50: 18 Venue Akihabara Convention Hall Sponsored by Shoeisha Co., Ltd. Participation fee free (pre-registration required)  http://event.shoeisha.jp/mzday/20160303 ■ Examples of artificial intelligence marketing that should be tackled now ~An introduction to VOC utilization, recommendations, and robots~ Saito Takumi, President and Representative Board of Director, FRONTEO Communications Finding useful and desirable information from the enormous number of inquiries and product reviews that accumulate daily is no easy task for busy marketers. Also, with many recommendations based on collaborative filtering based on behavioral and purchasing history, there is a demand for new methods of proposing cross-selling across genres. In this session, we will introduce marketing solutions made possible by our proprietary artificial intelligence "KIBIT" and the world of "Kibiro," a communication robot that is active in stores and facilities, along with examples. FRONTEO's artificial intelligence "KIBIT" https://www.fronteo.com/kibit/ Robot with artificial intelligence Kibiro http://www.fronteo-cc.com/
Share this article